Release Notes
November 2021 - Version 2.0
The November update to Xplorer now known as Anteriad Company Data streamlines and increases the accuracy vs using and interpreting previous versions of Xplorer with a specific focus towards our Mid-Market - Large Enterprise and Platform Partner Customers. These new data Products have been updated to include additional fields which improve our customers’ ability to build Audiences, enrich CRM records, Profile and more accurately Segment their customers and Prospects, while eliminating seldom used fields, or fields with traditionally low fill rates. In addition, Anteriad Company Data has been distilled to eliminate business locations that have low value to Anteriad markets, and which are likely to have no firmograhic data available (e.g. - campgrounds, or small standalone retail locations).
New
Feature | Benefit |
These fields have been added to the Anteriad Company Base Data: ticker fortune_1000 years_in_business public_company company_structure franchise msa latitude longitude |
Improves targeting precision. |
These fields have been removed from the Anteriad Company Base Data:
address_2 zip4 address_type dsf_flag npi |
Reduces noise and irrelevant fields for streamlined usage. |
These fields have been added to the Anteriad Company Firmographic Data: parent_accountlink_id sales_revenue_actual account_employees naics_2 naics_2_desc naics_6 naics_6_desc |
Improves targeting precision. |
These fields have been removed from the Anteriad Company Firmographic Data: total_funding_raised last_funding_raised last_funding_year year_founded* ranking* |
Reduces noise and irrelevant fields for streamlined usage. |
Improvements
Feature | Benefit |
Streamlined the file to exclude: libraries, campgrounds, performing arts, branch hotel and casinos, branch retail and small standalone retail (however, retail corporate headquarters have been retained), health care services, hospitals, small health care services, k-12 education, colleges, and PO Box addresses. | While the full, unredacted version of Xplorer is still available, the DaaS Base and Firmographic files have been tuned to better meet the requirements of our clients. |
Impacts
Item | Action Needed |
Data schema changes for both Base and Firmographic Data. | Customer ingest process must be updated to reflect the new field structure. |
The Numbers
Item | Count |
Distinct AccountLink IDs | 17,842,368 |
Distinct Parent ALIDs | 357,526 |
Distinct Domains | 2,477,325 |
January 2021 - Version 1.1
Summary
The January 2021 update was spent improving the resolution rate amongst international IPs. We observe an incremental improvement in resolution across all marketing regions and an increased total number of Accountlink IDs we are tracking.
Improvements
Feature | Benefit |
Increased overall coverage in Asia | Increased account reach and coverage |
Increased IP resolution in LATAM | Increase ~6% IP resolution rate in LATAM |
Added Domestic IP to standard Accountlink File | Single source of both Domestic & International IP<>Company data |
**The Numbers**
Item | Count |
Domestic AccountLink IDs | 24.38M |
Domestic CIDR Addresses | 48.5M |
International Accountlink IDs | 3.8M |
3.8M Accountlink IDs | 20.4M |
January 2021 - Version 1.0
Summary
This build was aimed at file cleanup. Our focus was on eliminating erroneous values across all data fields and cleansing non-standardized domains to increase the efficiency of scoring and ISP flagging.
Improvements
Feature | Benefit |
Resolved domain convention issue | 99% reduction in “noisy” domains |
Robust preprocessing to catch erroneous values | More meaningful confidence score |
The Numbers
Item | Count |
International Accountlink IDs | 3.07M |
3.8M Accountlink IDs | 12.6M |
Updated about 1 year ago